It's been all Twitter trouble for the Olympics in London so far. The social media site has changed how the world approaches the epic athletic event and its athletes, adding zaniness and controversy into the mix.
The social media site has taken control of the event in many ways that television could not, shaping it both for better and for worse.
Twitter has stirred up a lot of controversy because of the way people are using the site to spread news about the Olympics.
The Associated Press Wire reported that Olympic Committee Spokesman Mark Adams stated that the Committee do not seek to control Twitter because they simply cannot. Over 15 million fans are experiencing the Olympics via Twitter.
Because of Twitter posts, the Olympic Committee has kicked out two athletes for racist tweets. Additionally, Twitter has played a crucial part in TV viewers' protesting NBC for not broadcasting the opening ceremony live; in an athletes' campaign called "WeDemandChange" that has protested sponsorship restrictions; and in a fan's arrest for posting a series of threats toward athletes (one even threatening to drown a British diver).
Twitter trouble started when Hope Solo, goalkeeper of the USA soccer team tweeted an outburst against Brandy Chastain, former USA soccer player and now soccer analyst on NBC.
"Its 2 bad we can't have commentators who better represents the team&knows more about the game," posted the American goalkeeper in a response to Chastain's analytical opinion about the US defense.
Many TV viewers used the hashtag "nbcfail" on Twitter to complain about NBC's coverage on the opening ceremonies.
It seems that more and more trouble keeps arising through Twitter. It is mostly due to the fact that this social media site has been adopted as a forum for ranting and gossiping instead of promotion.
Photo: Flickr
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